Editorial profile
Brian de Haaff
Co-founder & CEO of Aha!
Brian de Haaff is included in this editorial directory because their public record shows meaningful work in product leadership, coaching, or advisory practice. Brian is the co-founder and CEO of Aha!, one of the world's most popular product roadmap software. He is the author of "Lovability" and a frequent writer on product leadership and company culture. He has a long history of building successful software companies. This profile is most relevant for people who need help with Product Strategy, Team Leadership, B2B SaaS and want to compare perspectives grounded in real operating experience rather than generic product career advice. Their background at Aha! is a useful signal for buyers who need context on company stage, decision scope, and the kind of PM challenges this person is likely to understand well. Public signals we rely on for this summary include professional profiles, official websites, writing, talks, or company biographies. Source-backed highlights include Co-founder and CEO of Aha!. Author of the bestseller "Lovability". Built multiple successful software companies. Expert in product roadmap strategy and company culture. The frameworks, domains, and tools most associated with their public work include Aha!, Product Roadmapping, Company Culture, Strategic Planning. Use this page as an editorial starting point. Review the linked sources, compare them with adjacent coaches and specialties, and treat the summary as a structured aid for diligence rather than an endorsement. If you need current pricing, availability, or engagement details, confirm them directly through the person or company behind the profile.
Background
Aha!
Experience
20+ years
Pricing
$600 per session
Availability
Not currently open
Who this coach is best for
This profile is most relevant if you are looking for help with Product Strategy, Team Leadership, B2B SaaS. The combination of public background, company history, and stated expertise suggests a better fit for clients who want informed perspective rather than generic PM motivation.
Use this page as an editorial starting point. Review the coach's source links, compare their public body of work, and decide whether their operating context matches yours. For example, a coach with a strong enterprise background may not be the best fit for a zero-to-one startup problem, and the reverse is equally true.
Our directory treats image quality, source quality, and category relevance as part of page usefulness. That means a profile can remain live as a reference page even when it is not currently eligible for search indexing. The goal is to keep the directory useful for evaluation while raising the standard for what we ask search engines to rank.
Public background and specializations
Brian is the co-founder and CEO of Aha!, one of the world's most popular product roadmap software. He is the author of "Lovability" and a frequent writer on product leadership and company culture. He has a long history of building successful software companies.
- Co-founder and CEO of Aha!
- Author of the bestseller "Lovability"
- Built multiple successful software companies
- Expert in product roadmap strategy and company culture